Over the years, TikTok has convinced me to do many things: deep-clean my oven with a mysterious pink liquid, aggressively over-organize my fridge, and even lint roll my carpet. But I suppose I never realized just how much influence the app had on me until I accidentally came home with a TikTok-famous haircut.
A few weeks ago I went to the salon with an idea — what if I got lots of shaggy, wavy layers, with especially short bits up top? This, I thought, could give me lots of volume at the crown of my head while cutting out the residual bleach at my ends left over from my stint as a platinum blonde. It was sort of a light mullet meets shag — soft enough that my mom wouldn’t be upset but significant enough to give me that sort of Debbie Harry-esque, perfect bedhead — and I left the salon pleased that my vision had turned out to be such a success.
Later on, I opened up TikTok and started scrolling. Suddenly I noticed nearly every girl on my feed, from the ages of 20 to 35, had nearly the same haircut, from makeup guru Danielle Marcan, to former beauty editor Julie Schott, to straight-up strangers who slipped onto my timeline. And it turned out the haircut had a name, “the wolf cut,” and it had been forecasted by many as one of 2022’s biggest hair trends. Apparently TikTok had done it again — entered my subconscious and persuaded me to do something extravagant.
But it turns out that was only one part of the surprise. Since my hair had been damaged, dry, and, for lack of a better word, poofy for so long, all the hair-care products in my cabinet were meant to reduce frizz and volume — my Gisou oil and K18 conditioner, for example. Right after I got the cut, I realized that without the proper styling, the excess layers look strange, flat, and sad (and more mullet-y than ever). In order to get my hair as voluminous and perfectly messy as it was when I left the salon — or as the hair of the girls on TikTok — I needed texturizing sprays, sea-salt scrubs, and thin curling wands, products I avoided like the plague for the many years when my hair with bleached and delicate.
And thus my hunt for an entirely new hair-care routine began. After weeks of watching styling videos, trials and errors, and even one night of regretful tears, I have finally mastered how to make my hair voluminous and wavy with that perfect done-undone look. Whether you have a wolf cut or you’re just hoping to add some texture to your hair, everything you need is below.
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